TAI&CO
New York
TAI&CO
New York
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The brands we create
don't follow culture.
The brands we create
don't follow culture.
The brands we create
don't follow culture.
They set it.
They set it.
They set it.
SELECTED WORKS
SELECTED WORKS
SELECTED WORKS
LUMEN
Brand Strategy & Identity
LUMEN
Brand Strategy & Identity
LUMEN
Brand Strategy & Identity
AUREA
Brand Strategy, Identity & Packaging
AUREA
Brand Strategy, Identity & Packaging
AUREA
Brand Strategy, Identity & Packaging
ROA
Campaign Strategy & Brand Identity
ROA
Campaign Strategy & Brand Identity
ROA
Campaign Strategy & Brand Identity
Brand Strategy
Visual systems
Brand strategy
Brand Strategy
Visual systems
Visual systems
Digital direction
Digital direction
Digital direction
Art direction
Art direction
Art direction
Campaign creation
Campaign creation
Campaign creation
Editorial & Content
Editorial & Content
Editorial & Content
We don't refine what already exists. We define what comes next. Our work begins with cultural intelligence understanding the forces shaping perception before shaping a single pixel and results in brand systems that compound in value over decades.
We don't refine what already exists. We define what comes next. Our work begins with cultural intelligence understanding the forces shaping perception before shaping a single pixel and results in brand systems that compound in value over decades.
We don't refine what already exists. We define what comes next. Our work begins with cultural intelligence understanding the forces shaping perception before shaping a single pixel and results in brand systems that compound in value over decades.
Since our founding, we've partnered exclusively with businesses that understand brand is not marketing. It is conviction made tangible.
Since our founding, we've partnered exclusively with businesses that understand brand is not marketing. It is conviction made tangible.
Since our founding, we've partnered exclusively with businesses that understand brand is not marketing. It is conviction made tangible.
The Studio
The Studio
The Studio
Taste is a point of view. Ours has taken years to develop.
Taste is a point of view. Ours has
taken years to develop.
Taste is a point of view. Ours has
taken years to develop.
TAI&CO is a creative studio for modern luxury businesses. We work at the
intersection of strategy, design, and cultural intelligence to create brands that
lead rather than follow.
TAI&CO is a creative studio for modern luxury businesses. We work at the intersection of strategy, design, and cultural intelligence to create brands that
lead rather than follow.
TAI&CO is a creative studio for modern luxury businesses. We work at the intersection of strategy, design, and cultural intelligence to create brands that
lead rather than follow.
New Projects
New Projects
New Projects
If you're building something that
should outlast its moment,
we should talk.
If you're building something that
should outlast its moment,
we should talk.
If you're building something that
should outlast its moment,
we should talk.
hello@taiandco.com
hello@taiandco.com
hello@taiandco.com
TAI&CO
TAI&CO
TAI&CO
Creators of the brands others follow.
Creators of the brands others follow.
Location
Location
London
London
24 Greville Street, EC1N 8SS
24 Greville Street, EC1N 8SS
Connect
Connect
© 2026 TAI&CO Ltd.
© 2026 TAI&CO Ltd.
© 2026 TAI&CO Ltd.
Privacy
Terms
Privacy
Privacy
Terms
Terms